Friday, June 1, 2012
Content & Apps for Automotive Europe 2012
In
the competitive (and high-value) care market, technology is seen as a
key differentiator, with big ideas now being discussed to connect
"intelligent" cars with mobile communication technology.
Ford (whose Evo concept car
shown at the MWC is pictured above) was the first car manufacturer to
ever give a keynote presentation at the Mobile World Congress and, with
Machine-to-Machine (or M2M) communication emerging as a key mobile
trend, we can expect more manufacturers to follow suit.
The
Content & Apps for Automotive Europe 2012 conference in Munich is
the highlight of the conference calendar for this year in the telematics
area- you are still in time to attend and get a special $100 discount
for being a blog reader of Ric Ferraro´s Blog!
Below you can see the latest press release on the event the organisers have sent me:
"London, UK (PRWEB) November, 2011
The mobile apps market is set to grow to a $25 billion marketplace by 2015 (Source Strategy Analytics).
Compelled
by these figures, OEMs have spent the past 12 months launching their
own content and app strategies. Influenced by enhanced smartphone and
tablet capabilities many are introducing next-gen content and services
through advanced platforms and cloud-based technology.
The
content and apps market is at a crucial tipping point. If a real return
on investment is to be achieved the automotive industry must decide how
they want to work with app developers, the appropriate business models
and develop workable open standards.
Content
and Applications for Automotive Europe 2012, Conference &
Exhibition (18-19 April, Munich, Germany) will provide key information
and analysis and help you spot the revenue opportunities of in-car apps,
meet key app developers, understand the potential app business models
and predict future in-car content trends and capabilities.
Expert Speakers include:
Fiat,
Ford, Jaguar Land Rover, Volvo, Harman, Continental, Denso, QNX,
Chleon, Telenor, GSMA, The Linux Foundation, Sony Ericsson, and many
more.
